Wednesday, April 13, 2016

Venture Concept No. 2

Opportunity. 
My opportunity is two fold in that the potential customers are consumers and business. The customer side deals with the unsatisfactory commitment to customer service they feel and the anger they have when shipping and/or receiving packages in the mail whether via family, friends, or businesses.  The second side is the businesses themselves like the shipping companies but also amazon and other companies. The shipping companies benefit from the added customer service and the "last mile" as well as the B2B exchange. 

Ideally; geographically the territory is open because uses ships everywhere so does UPS and Fedex so therefore our clientele could be limitless in potential. Realistically we would start small and then scale so start with one company and then use our proof of concept to roll out to the others. The current satisfaction is based on what each company offers. There is no universal standard you expect better quality from the private companies but at a much higher cost sometimes. This opportunity as previously mentioned is enormous in a potential aspect because almost everyone as some point ships things and every business does as well. I believe this window of opportunity will be open until there is a radical shift in the way we send mail whether it be much faster or what have you. 

Innovation. 
The innovation in my company is incremental but necessary and crucial. It doesn't radically change the entire landscape of shipping but companies always strive to help their last mile and bottom line numbers which this does exactly so. Essentially this is a two way app on the customer side they create an account, set up personal info and can combine any shipping companies in their area i.e. ups, uses, fedex, dhl etc. They can see the price comparisons for each company when they go to ship things and even print labels from their phone/computer. They also can put any tracking number and do anything from their end on the receiving side like specify where to drop off, change of address etc. 

On the business side they don't have to worry about customer complaints and issues as far as once things have been shipped we become a middle man for them to free up some crucial time and more importantly less lines in store. We deal with the complaints as well as relay things over to the companies. As far as pricing goes we would charge a monthly fee depending on how much people ship starting at $5 up to $50 for ebay people but also offer discounted shipping for each tier to entice them. The business side I am not 100% sure as to pricing because I do not know that area as well.

Venture Concept. 

The reason I see people wanting this product on the consumer side is personally for me and many other people who ship things on a semi regular basis there is damage as well as lost items and so on. I personally see photos sent in the mail with do not bend all over it and they bend them in half to jam into a mailbox. Those kind of things will be addressed and stopped through this to help the shipping companies offer better customer service as well. Switching to this is very easy because one of our core competencies is convenience of the app. A lot of the ancillary questions regarding this would be specific to a product but as a service based company we would have to roll it out and then see where people have the most complaints and adjust that way. 

Secret Sauce: I think that once we get going and the first to market by the time people get into the large shipping companies we would be established and hard to undercut us. 

Next Steps: I think a secondary service is for local shipping instead of driving to drop something off or spend a stupid amount of money and take 3 days to go an hour we would offer almost an Uber of sorts for shipping.

Me: If this was a real venture within five to ten years I would want to see myself working with every American shipping company and shifting to international as well and learning how to better suit those clients. 

I had overall positive feedback the few negative feedbacks were mainly about fleshing it out and continuing on the idea. Everything else was just expanding on the app more so it works better and is easier for novice shippers. I didn't change anything but I spent more time developing the product. 

3 comments:

  1. This is a very useful venture concept. Everyone can benefit from this. It is so frustrating waiting for packages especially important ones. Countless times i have paid for 2 day air and the package arrives in 4. Its a mess. good job with this assignment. a lot of information and very detailed. Here is my post http://cristalsicard.blogspot.com/2016/04/venture-concept-no-2.html

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  2. Garrett, I recently started a business with one of my buddies that entails a lot of shipping. I would totally use your business, but I think you are in the very early stages of creating it and I think it needs some tweaking. The idea in itself though is incredible and I am bummed I didn't think of it first. I also like the general layout of your blog, and you can tell you put in some extra effort to make it look nice. Overall, very well done. Here is a link to my blog if you are interested in checking out what I have done this semester and my business venture. http://ufstudentpost.blogspot.com/

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  3. Hey Garrett,
    Great concept, I really hope you are able to transform this into a reality. One thing that truly sucks with shipping anything is the horrible customer service you can experience. It is super unreliable and inconsistent. Great job writing up this concept and analyzing components of it! check out my blog if you get the chance! https://vincityblog.wordpress.com/2016/04/20/week-15-venture-concept-no-2/

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